Last updated: 24 September 2026
1. Data Controller
The controller of your personal data is:
Zavod Sraka horizon – center za trajnostni razvoj gorništva in planinstva
Valantičevo 17
8000 Novo mesto
Slovenia
Website: https://magpietreks.com
Email: info@magpietreks.com
Telephone: +386 51 480 300
This Privacy Policy explains what personal data we collect, why we use it, who we may share it with, how long we retain it and what rights you have.
2. Personal Data We Collect
2.1 Tour Registration and Enquiries
When you complete our registration form, we may collect the following information:
- your full name,
- your email address,
- your telephone number, if provided,
- your selected hike and preferred date,
- your proposed alternative or private date,
- the number of participants,
- the place or area you are travelling from, if provided,
- your level of hiking experience,
- any additional message or question,
- whether you wish to receive a copy of your responses,
- whether you have subscribed to our newsletter,
- the date and time of your submission and related technical information.
We use information about where you are travelling from to help coordinate the meeting point and organise the hike.
If you are registering a group, please do not provide the personal data of other participants without their permission. For the initial registration, the number of participants is normally sufficient.
Our registration form does not request health information or other special categories of personal data. Please do not enter such information in the additional message field unless it is necessary for the safe delivery of the hike and has been discussed with us in advance.
2.2 Communication With Us
If you contact us by email, telephone or another method, we process your contact details and the content of the communication so that we can respond to your enquiry or manage your registration.
2.3 Newsletter
If you voluntarily subscribe to the Magpie Treks newsletter, we collect:
- your name,
- your email address,
- the date or other evidence of your subscription,
- information required to deliver emails and manage unsubscribes.
We use MailerLite to manage our subscriber list and send newsletters.
Subscribing to the newsletter is not a condition of registering for a hike. You can unsubscribe at any time by using the unsubscribe link included in every email or by contacting us at info@magpietreks.com.
2.4 Website Visits
When you visit our website, the following information may be processed:
- your IP address,
- the date and time of your visit,
- your device, operating system and browser type,
- the pages you visit and basic website usage information,
- the source of your visit,
- your cookie preferences,
- technical data required for the security and operation of the website.
We do not provide public website comments or create visitor user accounts.
3. Purposes and Legal Bases for Processing
We process personal data for the following purposes:
Responding to Enquiries and Managing Registrations
We use your information to respond to enquiries, check availability, agree on a date and take the necessary steps before confirming a booking.
Legal basis: taking steps at your request before entering into a contract or performing a contractual relationship.
Organising and Delivering a Hike
We use your information to communicate with participants, coordinate the meeting point, assess whether the selected hike is appropriate for your stated experience, and organise and deliver the agreed service.
Legal basis: performance of a contractual relationship.
Compliance With Legal Obligations
Where necessary, we process information to comply with accounting, tax and other legal obligations.
Legal basis: compliance with a legal obligation.
Sending Newsletters
We use your name and email address to send information about new dates, guided hikes, hiking inspiration and special offers.
Legal basis: your voluntary consent.
Statistics, Analytics and Advertising
With your consent, we may use Google Analytics to understand how visitors use our website and to improve its content.
If we run Google Ads campaigns, we may use technologies to measure campaign performance and conversions after receiving your consent. Marketing and analytics technologies that require consent must not be activated before you make your choice.
Legal basis: your consent.
Website Security and Operation
We may process certain technical information to ensure the secure operation of the website, prevent misuse and resolve technical issues.
Legal basis: our legitimate interest in providing a secure and reliable website.
Establishing or Defending Legal Claims
We may retain and use information where necessary to demonstrate agreements, resolve disputes or protect our rights.
Legal basis: our legitimate interest in protecting our legal and business interests.
Confirming that you have read this Privacy Policy serves as confirmation that you have been informed about the processing of your data. It does not constitute consent for processing that is necessary to respond to your enquiry or organise your hike.
4. Cookies and Similar Technologies
Our website uses essential cookies required for its operation. Analytics, marketing and other non-essential technologies are used only in accordance with the choices you make through our cookie banner.
You can change your preferences at any time by using the cookie settings button on the website.
More information about the cookies we use, their purposes and retention periods is available in our Cookie Policy.
5. External Service Providers and Recipients
We may use the following providers to operate the website and deliver our services:
- Google Forms and related Google services for receiving and storing registrations,
- Google Analytics for website statistics after consent has been provided,
- Google Ads for measuring advertising campaigns after consent has been provided,
- YouTube and other Google services for displaying external content,
- MailerLite for managing subscribers and sending newsletters,
- website hosting and technical maintenance providers,
- guides or organisational partners who require limited information to deliver the agreed hike,
- accounting, legal or other professional service providers where necessary,
- competent public authorities where disclosure is required by law.
We only provide service providers with the information they require to perform their tasks. We do not sell personal data.
More information about how individual providers process personal data is available here:
6. Transfers Outside the European Economic Area
Some providers may be established or operate servers outside the European Economic Area.
Where personal data is transferred outside the European Economic Area, the provider must use appropriate safeguards, such as a European Commission adequacy decision, Standard Contractual Clauses or another transfer mechanism permitted under data protection legislation.
7. Data Retention
We retain personal data only for as long as necessary for the purpose for which it was collected:
- information from enquiries that do not result in a registration is normally retained for no longer than 12 months after the communication has ended;
- information relating to a registration and completed hike is normally retained for up to five years after completion of the service where required to demonstrate the agreement or handle possible claims;
- invoices and related documents are retained for the periods required by tax, accounting and other applicable legislation;
- newsletter information is retained until you unsubscribe or withdraw your consent;
- after you unsubscribe, we may retain a minimal record of your email address where necessary to demonstrate the unsubscribe request and prevent further emails;
- user-level and event-level data in Google Analytics is retained for no longer than 14 months, or for a shorter period where configured;
- technical and security logs are retained only for as long as required for security, troubleshooting and website operation;
- cookie-related data is retained in accordance with the periods specified in our Cookie Policy.
Where a longer retention period is required by law or information is necessary for legal proceedings, it may be retained until the relevant period expires or the proceedings are finally concluded.
8. Required and Optional Information
Fields marked with an asterisk in the registration form are required to process your registration. If you do not provide this information, we may be unable to process your request.
Other information is optional. Consent to receive newsletters is always voluntary and does not affect your ability to register for a hike.
9. Your Rights
Subject to applicable data protection legislation, you have the right to:
- request access to your personal data,
- request the correction of inaccurate or incomplete information,
- request the deletion of your personal data where the relevant conditions are met,
- request the restriction of processing,
- receive your data in a portable format where this right applies,
- object to processing based on legitimate interests,
- withdraw your consent at any time where processing is based on consent.
Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.
You may submit a request by contacting info@magpietreks.com. To protect your personal data, we may need to verify your identity before processing your request.
10. Right to Lodge a Complaint
If you believe that we have not handled your personal data appropriately, please contact us first so that we can address your concern.
You also have the right to lodge a complaint with:
Information Commissioner of the Republic of Slovenia
Dunajska cesta 22
1000 Ljubljana
Slovenia
Email: gp.ip@ip-rs.si
Website: https://www.ip-rs.si
11. Automated Decision-Making
We do not use your personal data for automated decision-making or profiling that produces legal or similarly significant effects concerning you.
12. Data Security
We use reasonable organisational and technical measures to protect personal data against unauthorised access, loss, alteration or disclosure.
Access to personal data is limited to individuals and service providers who require it to perform their duties.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, the technologies we use or applicable legislation.
The current version will always be published on this page together with the date of the latest update.